Trend # 1: Ivory, Blush & Gold Gowns - Ghanaian brides have traditionally leaned towards white wedding gowns, however recent sales indicates this trend is slowly but surely dying down. Brides are reaching out for gowns in bold ivory, champagne and blush tones. Colored gowns provide a fresh and romantic look that compliments most skin tones. It's a refreshing change and it remains to be seen if it is here to stay.
Trend # 2: Ball Gowns....yup, Ball Gowns are a huge trend this season. The bigger the skirt the better. Our brides are asking for big pouffy skirts with dramatic details that accentuate their figures. I guess its safe to say, Cinderella's ball gown never goes out of style?
Trend # 3: Demure and Illusion Necklines have always been a huge hit with our Ghanaian brides. Illusion necklines provide an elegant look that is understated but still sexy and beautiful. Illusion necklines were a huge trend in 2016 and it looks like the trend has no intention of slowing down. Gowns with illusion necklines account for more than half of our sales.
Trend # 4: Long Sleeves!!!! I have to say, given the unforgiving Ghanaian heat, this trend, one most likely ignited by Duchess Kate's one of a kind Alexander McQueen gown has been the most surprising. Yes, the entire world gasped in pure delight when Duchess Kate stepped out in her wedding gown but I'm still scratching my head at this trend...did I mention it is almost always about 80 degrees Fahrenheit/26 degrees Celsius in Accra? Somehow though, against all the odds, our brides are pulling this off and looking fabulous doing it so we tip our hats to those brave souls.
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